[Market Trend] How to Make Learning as Addictive as Social Media | Luis Von Ahn | TED



📌 The developer's story of Duolingo.

In this talk, Luis von Ahn argues that contrary to the common belief that education can bring equality among social classes, it often perpetuates inequality by enabling the wealthy to afford better education and maintain their wealth, while the poor barely learn basic literacy and remain financially stagnant. Drawing from his own life, dedicated to providing equal access to education for all, he shares the creation of 'Duolingo', a mobile app offering free foreign language learning funded through ads and subscriptions. Von Ahn explains how Duolingo employs psychological techniques similar to those used by social media to engage users in learning. His ultimate goal is to apply this approach to all subjects, using mobile phones to deliver quality education to everyone, regardless of their economic status.


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Introduction
Location: Seoul, South Korea

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